Our Story

Lawless Marketing was initially launched in 2004 primarily in the sanitary supply industry.  Shortly thereafter I was hired by Illinois Tool Works, ITW on the NYSE.  They were agreeable that the small rep agency could operate in the back ground as I worked full time for ITW primarily in the industrial distribution network.  During my initial years at ITW I was asked to hire an industrial rep agency.  From my home in the Dallas area I managed a regional firm for Texas, Oklahoma, Arkansas and Louisiana.  I learned quite a bit about how agencies work and we had success together.  After about 3 years managing the rep agency for the manufacturer I was promoted to National Account Manager.  I served as the primary contact for ITW to some of the largest industrial distributors in the country; ORS Nasco, DXP, DNOW, Motion Industries Applied Industrial Technologies; just to name a few.  In 2017, I started Lawless Marketing Group full time in the industrial space. 

Today we represent manufactures in industrial, construction and safety distribution.

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Tom Lawless

President
North Texas, Oklahoma, Arkansas

Kathy Anet

Inside Sales
LMG